Shopping is one of Conway’s favorite pastimes, and downtown is one of the best places to find unique things. Check out EM Jeans and PK’s, two boutiques purveying the height of fashion. On the same block, Fletcher Smith’s Jewelers offers custom jewelry for life’s special occasions.

Also nearby is Bevy’s, which specializes in custom draperies and monogramming. Don’t miss the home décor at Rose Cottage or the oodles of sweets around the corner at Vintage to Vogue.

Give yourself plenty of time to make a selection from the endless choices at The Kitchen Store, and treat your inner history buff to the artifacts at Jenifer’s Antiques. Don’t forget to peruse the vintage dresses at M. Antoinette’s on Oak Street.

Once you finish with downtown, there’s more shopping to be done. Conway is home to one of the largest outdoor malls in the state, Conway Commons on Elsinger Boulevard.

Visit Sweet Sensations on Highway 65 for a handmade treat and, while you’re there, tour the flea market in the same building, Granny’s Hidden Treasures. Or, treat yourself to a manicure at Jo La Ru or a sweet little number at Cupids Lingerie on Donaghey Avenue.